01 / Hiring & workforce
UpGig
The hiring process,
connected.
Resume intake. Candidate evaluation. Phone screens. One pipeline for the people making the decisions.
Jonathan Chamblee · Product rebuild
Explore the UpGig project
B2B software & business growth
Strategy · Product · Growth
We build the software.
And the business behind it.
Jonathan Chamblee and Dalton Locke bring product execution, company building, and commercial experience to B2B software.
Start a conversationExplore our experienceExperience
behind the firm
Applications across
Jonathan’s portfolio
Portfolio value across
Jonathan’s experience
Co-founded by Dalton.
Built into nationwide distribution.
Selected partner experience
01 / Hiring & workforce
The hiring process,
connected.
Resume intake. Candidate evaluation. Phone screens. One pipeline for the people making the decisions.
Jonathan Chamblee · Product rebuild
Explore the UpGig project

02 / Business operations
Business knowledge, plans, and tasks connected to daily execution.
Dalton: founder. Jonathan: operations and software.
Explore the PONO.AI project
03 / Local discovery
Specific customer questions. Relevant local businesses. A more useful way to choose.
Jonathan Chamblee · Product build
Explore the AI Reviews projectOur point of view
You know where the friction is. The repeated tasks. The disconnected systems. The tools people work around.
We turn that knowledge into a focused product, a reason for customers to choose it, and the operation needed to deliver.
Our expertise
A roadmap affects revenue. Positioning affects the product. Growth puts pressure on operations. We connect those decisions from the start.
Explore our capabilities01 / Build
Find the customer problem, define the product, and bring design and engineering into a delivery plan.
02 / Grow
Make the value clear. Connect the offer, the buying journey, and the experience that keeps customers.
03 / Operate
Align people, priorities, and systems. Use AI where it improves a real workflow, with clear ownership.
The partners
Jonathan brings the product and technical perspective. Dalton brings the commercial perspective. Both stay connected to the business you are building.
Meet Jonathan & Dalton
Product, technology & operations
Founder, technical co-founder, and COO experience. Connecting the business decision to the architecture, software, and team needed to execute.

Brand, growth & company building
Co-founder of MIT45 and Diversified Botanics. Founder of PONO.AI and Innovators Table. Connecting brand, distribution, and commercial execution.
Working together
Before we talk
Yes. We define ownership and work alongside your product, engineering, growth, or leadership team. The engagement should make the team more effective.
Yes. We can begin with the industry problem, buyer, business model, and what needs to be validated before a build.
We agree the objective, deliverables, owners, timing, and commercial terms before work starts. The scope follows the business need.
The next move is yours.
Bring us the business challenge.
Let’s put the right experience to work.